Job Introduction
Notting Hill Genesis is for a mix of people as vibrant and diverse as the city they want to make their home. We're creating more choice for all London’s homebuyers – more new homes designed for real London lives and more financial options – from shared to outright ownership.
We were the first, in 1980, to open a UK shared ownership scheme, we’ve helped thousands of people get on and move up the property ladder in the city they love.
We create award-winning developments, deliberately designed to a quality specification. Always within reach of the city centre, reflecting the unique neighbourhoods they are part of and built for the people who make this amazing city what it is.
NHG Homes success to date has been down to the skills, hard work and determination of the brilliant and diverse group of people that make up our team. The Marketing team values collaboration, creativity, and strategic thinking. We’ll benefit from your experience, but it’s the passion you bring to work that sets you apart, you’ll explore new ideas, inspire and engage those around you and take pride in the success of NHG Homes.
As the Social and Content Manager you’ll be at the forefront of NHG Homes digital presence and visual storytelling. Responsible for curating and creating engaging content that resonates with our audience and aligns with our brand identity and goals. You’ll work closely with cross-functional teams and suppliers to ensure brand consistency and recognition across all digital platforms.
Main Responsibility
Content Strategy
Develop a comprehensive multi-platform social media strategy and calendar that fosters meaningful connection with our audience, while promoting our developments, events, launches and special promotions.
Content Creation
Use your knowledge of photography, video, design and social media tools to develop interesting and relevant concepts for composite marketing campaigns created both in-house and with third-party agencies.
Email Strategy
Create, maintain and optimise email marketing plans and automated workflows that connect with the audience in their inbox. Working with our campaigns team to create and prepare content and with the Digital Marketing Co-ordinator, to design and edit emailers in HTML and CSS.
Content & Brand Ownership
Become a brand guardian - ensuring all current and future content matches the NHG Homes tone of voice, and brand guidelines while being up-to-date, accurate and compliant.
Reporting
Track key email marketing and social media metrics to provide regular reports on campaign performance, offering key recommendations and implementing changes to optimise campaigns across all channels.
SEO
Monitor the performance of our digital footprint across the web while working with third-party agencies to optimise our SEO strategy and hone our website content creation calendar.
The Ideal Candidate
We believe great service starts with great people, and we are committed to recruiting and developing passionate, enthusiastic, and talented individuals who can add value to our thriving organisation. You don’t need to have worked in housing before, you might just be starting out or you’ll be looking for a career change
Mandatory
- Educated to degree level, Digital Marketing qualification, or equivalent qualifications or experience
- Proven experience in email marketing and database management, preferably in the property or real estate industry
- Experience of using Adobe Creative Suite. to create and edit graphics
Desirable
- Familiarity with CRM systems is a plus
- Experience of pre- and post and post production of video content.
- Experience of video editing
- Coding – understanding of some HTML and CSS
What’s in it for me?
Once you join us, you’ll find plenty of opportunities to grow within our organisation. You’ll also have access to a wide range of learning opportunities to help you achieve and maximise your potential.
Benefits include:
- Excellent annual leave allowance and flexible working opportunities (qualifying period may apply)
- Generous pension scheme
- Enhanced maternity, paternity and adoption pay in addition to statutory entitlements (qualifying period may apply)
- Employee assistance - free confidential advice and counselling services provided by independent specialist organisations.
- Health cash plan
- Staff discounts - we give our staff access to discounts at hundreds of major retailers, gyms, restaurants, entertainment, days out, insurance and much more.
- Interest free loans - season ticket loan, tenancy deposit loan and training loan
- Cycle to work scheme.
- Life Assurance x 4 annual salary
Selection process
Step 1 If you are interested, please send your application now
Step 2 Successful candidates will be asked to complete an assessment
Step 3 Successful candidates will be selected for an interview
Please apply for this role online. If you are not able to apply online or if you have any reasonable adjustment requirements arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our hiring team via jobs@nhg.org.uk.
Should a redeployee apply for this role; their application will be considered before any others.
NHG reserves the right to close this vacancy early if we receive sufficient applications for the role, so we advise you to submit your application at your earliest opportunity.
About the Company
Notting Hill Genesis is one of the largest housing associations in London and the Southeast, providing over 60,000 homes and employing around 1,500 staff. We provide homes across a range of tenures and are committed to delivering affordable housing to all.
For more information on what we do and what makes us different, please visit: NHG Careers
We welcome applications from everyone. We actively monitor the diversity of our workforce and strive to show equal representation throughout all levels of the organisation. We are a Stonewall Diversity Champion, a Disability Confident employer amongst other diversity commitments. To find out more about our approach to equality, diversity and inclusion please visit: https://www.nhg.org.uk/careers/diversity-is-our-strength/
To find out more about Diversity and inclusion at NHG, please visit our website.
